Are things looking up for Marketing in 2018? 03/17/2018 At Marketing Week Live (MW Live) in London recently, it was interesting to see that the market research part of the event (the Insight Show) was really buzzing. However, the marketing side was noticeably quieter. The presentation stages were well supported but fewer people were walking around the exhibition. This got me thinking about the possible reasons for the discrepancy:
At Marketing Week Live (MW Live) in London recently, it was interesting to see that the market research part of the event (the Insight Show) was really buzzing. However, the marketing side was noticeably quieter. The presentation stages were well supported but fewer people were walking around the exhibition. This got me thinking about the possible reasons for the discrepancy: