• Close-up of a laboratory microplate with purple liquid, with multiple pipettes dispensing liquid into the wells.

    Strategy:

    Always goal-focused, our approach is driven
    by understanding what customers need.

  • Young woman smiling in a modern office space with colleagues working in the background.

    Insights:

    We use market intelligence
    to fuel more informed decision making.

  • Viveo creativity that cuts through the noise

    Ideas:

    Our creativity enables us to
    cut through the noise.

We’re the marketing agency that combines science, strategy and storytelling to drive tangible results.

We seamlessly combine deeply strategic, scientific marketing know-how
with the creative flair that comes from years of building consumer brands.
When it comes to selling life science and technology, it’s a refreshingly
different and highly effective approach.

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How we can help

As expert generalists, we bring lateral thinking and an ability to ‘connect the dots’ between different disciplines and sectors.

This flexibility enables us to help science and technology companies achieve their goals in many different ways.

Develop your brand

Want your brand to stand out?
We can help analyse, develop and implement a new or refreshed brand strategy and visual
language that will resonate with
your audience.

Maximise your
company’s value

Demonstrating a credible path
to customer acquisition helps
attract investors. We’ll develop a
go-to-market plan that articulates your market positioning, target audience, pricing model and marketing strategy.

Raise awareness
and expand reach

If you’re looking to cut through
the noise, we create multi-channel marketing campaigns that drive engagement and trigger sales.

Develop and
launch products

We’ll help you bring products to market that customers will love. Together we’ll develop a positioning and proposition that is spot on for your audience.

Create
smarter content

Through more relevant content we’ll enhance and strengthen your company’s reputation. This increases website traffic and social media engagement which generates more sales leads.

Generate and 
nuture leads

By mapping the full customer purchase journey, we ensure the right information is delivered at the right time to prospective customers. This is key to building a robust sales funnel.

Talk to the Viveo team on our Free Advice Fridays sessions

One of us is a scientist, the other two aren’t

Marina is a scientist that has spent
nearly two decades working in marketing for science companies. Gary and Chris have created award-winning marketing campaigns for the world’s most iconic brands, both for business-to-consumer and business-to-business. We use our unique perspective to help our clients achieve their goals more effectively.

Find us on LinkedIn.

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Brands we work with

We pride ourselves on the close relationships we forge with our clients, both in person and remotely.

Challenges we’ve successfully solved

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What our clients say about us

  • The Viveo team are brilliant, highly creative collaborators. They quickly understood the challenges we faced and helped refine our vision, mission and endline to help us articulate who we are and what we do.

    Maria Giubettini, Marketing and Communication Specialist, Crest Optics.

  • Viveo’s well-structured and analytical approach to value proposition definition was particularly helpful to us because it appealed to our team of scientists and brought clarity to our analysis.

    Martin Humphry, CEO, Phasefocus.

  • Our business engaged Viveo to help us launch two new products which lead to Marina working with us on a variety of strategic, organisational and commercial projects. She became part of the team, it didn’t feel like we were working with a consultant.

    Luca Valeggia, Vice President Laboratory Automation and Consumables, Tecan

  • Viveo helped us to understand what’s important to our customers and reframed how they think about their cell culture process which was critical to developing our marketing going forward.

    Louise Hagbard, Marketing manager, Biolamina.

  • Our goal was to understand the current customer experience of our e-shop users. We commissioned Viveo to lead this research. Not only did Marina provide us with great insights, she was always available to brainstorm how to improve the customer experience based on her findings. Thanks Marina!

    Stefanie de Roquancourt, E-Commerce Lead, Tecan.

  • The team at Viveo supported the creation of our sub brand, which we considered a tough undertaking due to the complexity of our offering and limited knowledge of our audience’s needs. Viveo were very patient with us and cleverly teased out the info they needed to build a punchy, clear and quite unique brand. Thanks again Viveo team.

    Dave Cameron, Commercial Director, Animal Free Research